Quora is a question-and-answer platform where users can ask questions, provide answers, and engage in discussions on various topics. It was founded in 2009 and has grown into a knowledge-sharing community with contributions from experts and enthusiasts. Below is an overview of Quora:
Table of Contents
Overview of Quora
| Aspect | Details |
|---|---|
| Founded | June 2009 |
| Founders | Adam D’Angelo, Charlie Cheever |
| Headquarters | Mountain View, California, USA |
| Primary Features | Q&A, Spaces, Quora+ Subscription, Advertising |
| Target Audience | General users, professionals, businesses |
| Business Model | Advertising, Quora+ subscriptions, Partner Program |
| Competitors | Reddit, Stack Overflow, Wikipedia, Medium |
| Stock Status | Private company |
Quora Revenue Growth (2010-2024)
Quora generates revenue primarily through advertising and subscription-based services like Quora+.
| Year | Revenue (Billion $) | Growth (%) |
|---|---|---|
| 2010 | 0 | – |
| 2011 | 0.01 | – |
| 2012 | 0.03 | 200% |
| 2013 | 0.06 | 100% |
| 2014 | 0.1 | 67% |
| 2015 | 0.2 | 100% |
| 2016 | 0.4 | 100% |
| 2017 | 0.6 | 50% |
| 2018 | 0.85 | 41.7% |
| 2019 | 1.0 | 17.6% |
| 2020 | 1.2 | 20% |
| 2021 | 1.5 | 25% |
| 2022 | 1.8 | 20% |
| 2023 | 2.0 | 11.1% |
| 2024 | 2.3 | 15% |
Quora User Growth (2010-2024)
Quora has experienced steady growth in users worldwide, particularly in the U.S. and India.
| Year | MAUs (Billion) | Growth (%) |
|---|---|---|
| 2010 | 0.01 | – |
| 2011 | 0.05 | 400% |
| 2012 | 0.1 | 100% |
| 2013 | 0.2 | 100% |
| 2014 | 0.35 | 75% |
| 2015 | 0.5 | 42.9% |
| 2016 | 0.7 | 40% |
| 2017 | 0.9 | 28.6% |
| 2018 | 1.0 | 11.1% |
| 2019 | 1.2 | 20% |
| 2020 | 1.3 | 8.3% |
| 2021 | 1.4 | 7.7% |
| 2022 | 1.5 | 7.1% |
| 2023 | 1.6 | 6.7% |
| 2024 | 1.7 | 6.3% |
Revenue Distribution (%)
Quora generates revenue through digital advertising, premium subscriptions, and partnerships.
| Source | Percentage (%) |
|---|---|
| Advertising | 80% |
| Quora+ Subscriptions | 15% |
| Other Revenue | 5% |
Quora Products
Quora continues to introduce new features to enhance user experience and monetization.
- Q&A Platform: Users can ask and answer questions on diverse topics.
- Quora Spaces: Community-based discussions and content sharing.
- Quora+: Subscription service providing exclusive content.
- Advertising Solutions: Business ads targeted based on user interests.
- Quora Partner Program: Monetization opportunities for contributors.
Quora Funding and Valuation
Quora has attracted significant investment from leading venture capital firms.
- Total Funding Raised: Over $285 million.
- Key Investors: Andreessen Horowitz, Benchmark, Tiger Global Management.
- Valuation (2024): Estimated at around $2 billion.
- IPO Status: No public offering as of 2024.
Funding Overview
Quora has participated in multiple funding rounds, cumulatively raising approximately $301 million. A breakdown of these rounds includes:
- March 2010 (Series A): Secured $11 million, marking its initial foray into external funding.
- May 2012 (Series B): Raised $50 million, reflecting growing investor confidence in the platform’s potential.
- April 2014 (Series C): Obtained $80 million, with Tiger Global Management leading this round, elevating Quora’s valuation to approximately $900 million at that time.
- April 2017 (Series D): Amassed $85 million, further bolstering its financial foundation.
- January 2024 (Series E): Acquired $75 million, underscoring sustained investor interest and support.
These investments have been pivotal in facilitating Quora’s expansion and innovation within the digital knowledge-sharing domain.
Institutional Shareholders
Quora’s growth trajectory has been supported by a diverse array of institutional investors. Prominent among them are:
- Andreessen Horowitz (a16z): A leading venture capital firm that participated in Quora’s Series E funding round in January 2024.
- Y Combinator: A renowned startup accelerator that invested during Quora’s Series D round in April 2017.
- Tiger Global Management: Led the Series C funding round in April 2014, contributing $80 million and significantly boosting Quora’s valuation.
- Benchmark Capital: An early investor known for backing innovative tech companies, contributing to Quora’s early funding rounds.
- Collaborative Fund: Invested in Quora, aligning with its focus on supporting creative and collaborative ventures.
These institutional investors have played a crucial role in providing the financial resources and strategic guidance necessary for Quora’s development and sustainability in the competitive tech landscape.
Through strategic funding and the backing of esteemed institutional investors, Quora continues to thrive as a leading platform dedicated to sharing and growing the world’s knowledge.
Key Features of Quora
- Expert Answers: Responses from industry leaders and specialists.
- Upvoting & Moderation: Community-driven content ranking.
- Spaces for Communities: Interest-based groups for discussions.
- Personalized Feeds: AI-driven content recommendations.
- Monetization for Writers: Revenue through Quora+ and ad programs.
Why Quora Remains Popular
- High-Quality Knowledge Base: User-generated expert content.
- Community Engagement: Active participation and discussions.
- Strong SEO Presence: Quora ranks well on Google search results.
- Diverse Revenue Streams: Expanding monetization opportunities.
Challenges Faced by Quora
- Content Moderation: Managing misinformation and spam.
- Competition: Facing challenges from Reddit, Wikipedia, and Medium.
- User Engagement Variability: Dependence on organic traffic.
- Monetization Issues: Balancing free content with paid models.
Future of Quora
Quora is focusing on AI-driven content discovery, expanding premium content, and improving ad targeting. It is expected to continue enhancing its platform to attract businesses, experts, and everyday users.
Sources:
Quora Stock Price, Funding, Valuation, Revenue & Financial Statements – CB Insights
